Monday, 30 August 2010

Internet Marketing Tools, Online Marketing, Email Marketing: SEO Traffic Spider | Choosing a SEO Friendly Domain Name

A new Post "SEO Traffic Spider | Choosing a SEO Friendly Domain Name" was written on the August 30, 2010 at 10:26 pm on "Internet Marketing Tools, Online Marketing, Email Marketing".


by eyeliam [1]

*SEO Traffic Spider | Choosing a SEO Friendly Domain Name*

Only a few years back, you could be a successful entrepreneur without
the need of a website. And the reason for this was very simple, before
the nineties there was no Internet! With the introduction of the
Internet, things changed drastically. And nowadays, it is impossible
to even think of a globally successful enterprise that does not have
an online presence. But what is more important is the fact, that just
the presence of a visually appealing, information rich and well
crafted website is not enough to get your company noticed on the
internet. It has to be correctly marketed online through certain
procedures so that it is prominently indexed by search engines. This
is the primary reason why SEO or Search Engine Optimization has become
such an important key to Internet business success. 

We all know the importance of search engine rankings these days.
Therefore, choosing a SEO friendly domain name means that you have
started on the right note in the virtual world. One of the crucial
roles in search engine rankings is played by domain names related to
keywords that focus on your business and website. It definitely goes a
long way in attracting target audience, getting increased conversions
and generating business.

The process of choosing the right domain name needs careful
considerations and deliberations, when you are thinking of starting a
new website. And this is especially important if search engine
optimization is going to be the main tool for directing traffic to
your website. A SEO friendly domain name is one of the key factors
that contribute to the success of the website. Therefore, you have to
keep in mind the objective of your website and accordingly choose
targeted keywords that you are planning to use to get top search
engine rankings for your site. Inserting the main keywords of your
business into the URL is a good idea. This is because not only is your
website theme kept same throughout but Google, too, looks favorably on
it.

Now, let us see what the different factors are that can be adopted to
make a SEO friendly domain name.

*Keywords in the Domain Name*Keywords play the role of a catalyst in a
domain name. Though the keywords themselves do not constitute the
entire process of SEO but they definitely contribute in making the
entire procedure happen at a much faster rate.

*Stick with the ".com"*The top level domain or TLD remains the
most popular extension for a domain name. A .com domain definitely
allows credibility boost. It is the most widely accepted extension. Of
course, we can't neglect that there are a lot of successful websites
that end with a ".net", ".uk", or a ".biz", but at the
same time a .com extension by far is the most recalled one. If your
business happens to be a new one, do you really want your customers to
forget all about you just because they recalled to type in a
".com" instead of your ".edu", and as a result couldn't go
back to your site! However, there are certain exceptions to this rule,
especially if your business is geographically constrained and targets
only local customers, in that case a ".au" will work as well.

*Shorter and Catchier*

*It is best to have a domain name that is short and catchy. It is
easier for visitors to recall and remember these.* And you definitely
don't want a website that loses out on traffic because the domain
name is too long, tricky or complicated to remember. Short names can
also be typed more easily. Ensure that your domain name is easy to
remember and easy to type.

*No Hyphens or Numbers*Use of hyphenated or numbered domain names
should be avoided. This is because it creates complications. Most
often than not such domain names are forgotten easily, because it
can't be recalled where exactly the hyphen or the number has to be
placed. You may end up losing your customers to other similar named
websites, who do not use a hyphen or a number. And more often than
not, hyphenated domain names sound like cheap substitutes of the real
thing.

*Type-In Traffic*This is when someone simply arrives at a particular
website by just typing what they are searching for in their URL bar,
and add a ".com" at the end. And a lot of people actually do that!
Therefore, if you can choose a domain name that has an exact match
keyword then you have better chances of receiving traffic. Also these
kinds of domain names have better SEO benefits going for them.

Choosing a domain name that is SEO friendly can work wonders for your
business by attracting lots of visitors to your website. With a heavy
inflow of traffic, there are better chances of increases in
conversion. All this definitely contributes in making your business a
success.

SEO Traffic Spider, is a global provider offering its customers a full
suite of SEO Services ranging from Indexing, Optimization - On
Page/Off Page, Linking, SEO Copywriting, AdWords - PPC, Traffic
Analytics, etc.
www.seotrafficspider.com
Email: enquiries@seotrafficspider.com

Links:
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[1] http://www.flickr.com/photos/8566600@N07/3053605299

http://toponlinemarketingtool.com/?p=323

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